Skip to content
Waleed Advertising

Signage Boards

Highway Signage

At highway speed, a driver gets a few seconds to read a sign. The letters have to be big, the face has to bounce headlights back evenly, and the structure has to stay put in the wind. We make large road signs to each project's specification. [TODO: client confirm scope]

Where it's used

  • Roadside direction signs on project roads
  • Gantry and cantilever sign faces
  • Industrial city and port access roads
  • Developer and compound approach roads
  • Temporary diversion signage

Types & finishes

Bilingual road sign on a desert highway
Bilingual road sign on a desert highwayPhoto: Jay Openiano on Unsplash1 of 2

Illustrative photos of the style. Photos of our own projects are coming soon.

Materials and finishes

  • Retroreflective sheeting

    Sheeting to the grade specified by the project for night visibility.

  • Aluminium sign plates

    Extruded or flat aluminium panels that resist corrosion.

  • Galvanised structures

    Posts, gantries and brackets designed for wind load.

  • Breakaway supports

    Where specified, supports designed to yield on impact.

Built for Saudi conditions

  • Dust dulls reflective faces. Putting the sign in the right spot and planning regular cleaning keeps it working at night.
  • Galvanised steel and aluminium plates hold up against the rust that coastal humidity brings.

How we deliver it

  1. Step 01

    Review the specification

    We work from the project's sign schedule and standards.

  2. Step 02

    Prepare shop drawings

    Layouts, sizes and structures are submitted for approval.

  3. Step 03

    Fabricate

    Plates are produced and faced, and structures fabricated.

  4. Step 04

    Install with traffic management

    Installation follows the site's traffic and safety plan.

Client Feedback

What our clients say

Trusted by businesses across Saudi Arabia for quality signage, printing and branding.

  • Sample

    Industrial plant

    Safety & wayfinding · Jubail

    “They surveyed the whole site, flagged the signs our safety team had missed and installed everything around our shift changes without stopping work.”

    Facility Manager

    Operations

    Rated 5 out of 5
  • Sample

    Fashion retail brand

    3D LED shopfront · Al Khobar

    “We saw the letters on a photo of our shopfront before anything was cut. The finished sign matched it exactly and still looks new after the summer.”

    Retail Brand Owner

    Owner

    Rated 5 out of 5
  • Sample

    Specialty café

    LED neon sign · Dammam

    “The neon piece became the photo spot everyone shares. They helped us pick the colour and brightness so it works in daylight and at night.”

    Café Owner

    Owner

    Rated 5 out of 5

Working on a road project?

Send us the sign schedule and we'll tell you what we can make and how long it will take.

Frequently asked questions

Which standard do you work to?

We work to the specification issued for each project. [TODO: client confirm scope]

Do you supply the structures as well as the faces?

[TODO: client confirm scope]

Can you produce bilingual road signs?

Yes. The order of Arabic and English and the letter heights follow the project specification.

How are signs kept readable at night?

Reflective sheeting sends headlight beams back towards the driver, so the sign can be read at night without lights of its own.